NEW YORK, NY -- July 10, 2008 -- Big Fresh Pictures today announced that Sandi Castro has joined the company as a consulting partner, to assist in structuring distribution deals with a focus on the newly developed Big Fresh Pictures television and web division.

Sandi has more than 12 years in the broadcast, media and entertainment industry, and has built her career in programming, marketing, acquisitions, advertising and on-air promotion in cable, broadband and multi-channel satellite broadcasting. She has served in various capacities for DIRECTV, Verizon FiOSTV, Discovery Networks, The Spark Factory, Fresh Pictures and most recently as Director of Marketing for InterMedia Outdoors, The Sportsman’s Channel. Sandi currently resides in Manhattan.

Big Fresh Pictures is an artistically and technologically driven entertainment company engaged in the development, acquisition, production and merchandising of films for theatrical, television and DVD release. The company’s mission is to produce high-quality, commercially successful independent films at low budgets by leveraging resources, making use of available tax incentives and credits, and optimizing sales potential. The company was founded by writer/director/producer Jeff Oppenheim and producer & web platform developer Lloyd Chrein, and producer and former agent Leo Leichter, after their successful collaboration on the feature film, “Funny Valentine”.

For more information on the company, visit www.bigfreshpictures.com.